12-person marketing agency

Client projects, retainers, and a team that lives in Slack. Xero for unlimited users, HubSpot for the pipeline, Rippling once headcount passes ten.

Agency or studio · 11–50 people · curated by SMB Stack · updated 2026-10-09

Your stack

Retail shopRestaurant or caféService businessAgency or studioTrades or contractorOnline storeJust me2–10 people11–50 people51–200 people

POSNot chosen · see 12 picks—

Accounting

XeroRecommendedEarly $27/mo (20 invoices); Growing $59/mo; Established $97/mo; unlimited users, no per-user fees; intro offers often cut the first 3 months · matches how you get paid, room to grow

Connects to both of your related picks

$27 /mo

Payroll

RipplingQuoted; roughly $35/mo base + $8 per person for payroll

Connects to Xero · doesn't connect directly to Calendly

$283 /mo

Scheduling

CalendlyRecommendedFree for one event type; Standard $10/mo per seat · matches how you get paid, fits where you sell

Doesn't connect directly to Rippling

$310 /mo

CRM

HubSpot CRMRecommendedFree CRM; Starter Customer Platform $15/mo per seat · you already use it, room to grow

Connects to Mailchimp

$465 /mo

Email

MailchimpFree to 250 contacts; Essentials $13/mo at 500 contacts, $26.50 at 1,000, $45 at 2,500, $75 at 5,000, $110 at 10,000 (monthly); Standard from $20/mo

Connects to HubSpot CRM

$13 /mo

Online storeNot chosen · see 14 picks—

Banking

MercuryNo monthly fee; Plus $29.90/mo, Pro $299/mo (billed annually)

Connects to Xero

$0 /mo

Add a category…Invoicing & paymentsExpense managementInventoryProject managementWebsite builderBusiness phoneBusiness internetAI receptionist & answeringCustomer supportReviews & reputationSocial mediaAI voice & videoPresentations & designSEO & local searchWeb analyticsContracts & e-signatureHR & complianceSecurity & passwordsBusiness insuranceLoans & creditLegal & formation

$1,098 /mo
for 31 people · core categories only · one seat for accounting toolsWithin your budget (whatever works best).

3 of 4 connections this stack needs are direct

Copy link

Tap a tool to swap it. Your stack is saved in this browser; copy the link to share it or open it on another device. Retake the quiz.