Online brand, 4 people

Shopify POSRecommendedIncluded with Shopify Basic ($39/mo): in person 2.6% + 10¢; Grow $105/mo: 2.5% + 10¢; Advanced $399/mo: 2.4% + 10¢; POS Pro $89/mo per location; 2% fee with other payment providers on Basic · matches how you get paid, room to grow

Connects to Xero

XeroEarly $27/mo (20 invoices); Growing $59/mo; Established $97/mo; unlimited users, no per-user fees; intro offers often cut the first 3 months

Connects to all 4 of your related picks

GustoSimple $49/mo + $7 per person; Plus $99/mo + $12 per person; Premium $179/mo + $22 per person; no yearly price shown

Connects to Xero

HubSpot CRMRecommendedFree CRM; Starter Customer Platform $15/mo per seat · matches how you get paid, room to grow

Doesn't connect directly to Klaviyo

KlaviyoRecommendedFree to 250 contacts; Email $20/mo at 500 active profiles, $30 at 1,000, $60 at 2,500, $100 at 5,000, $150 at 10,000 (monthly) · matches how you get paid, fits where you sell, room to grow

Connects to 1 of your 2 related picks · doesn't connect directly to HubSpot CRM

ShopifyRecommendedBasic $39/mo (2.9% + 30¢ online with Shopify Payments); Grow $105/mo (2.7% + 30¢); Advanced $399/mo (2.5% + 30¢); 2%/1%/0.6% extra with other payment providers · you already use it, matches how you get paid, fits where you sell, room to grow

Connects to Xero and Klaviyo

MercuryRecommendedNo monthly fee; Plus $29.90/mo, Pro $299/mo (billed annually) · matches how you get paid, fits where you sell, room to grow

Connects to Xero