For vendors

Reach the businesses your tool fits

Owners in the US, UK, Canada and Australia come here to choose software by price and fit. Each category has two paid spots, one tool each. Both are labelled as paid, and neither changes the ranking.

Featured spot$299/mo

At the top of your category page, above the ranked table. Everyone comparing tools in your category sees it. More

Sponsored result$99/mo

In quiz results and site search, shown only to visitors your tool is a strong fit for: their business type, team size and country. More

Not listed yet? List your tool free. Want to choose where your buttons go? See the verified plan.

Open spots

Checking which spots are open…

What you get

Featured spot · $299 a month

How it looks above a category’s ranked table. Example only.

  • The top of your category’s page, above the ranked table, for as long as you pay. One tool per category, so you share it with no one.
  • It’s marked “Sponsored”, and its link is marked sponsored for search engines.
  • It doesn’t change the ranking, a price, a total or a quiz result. Your tool keeps its own place in the table.

How it looks above search results. In quiz results it sits under your category’s row. Example only.

  • It shows above the results when someone searches for your category (“payroll for a 10 person restaurant”), and in quiz results under your category’s row. One tool per category.
  • Only to visitors your tool is a strong fit for. Your listing sells in their country, suits their team size, and has a fit of 70 or more for their business type. If they gave a budget in the quiz, your price fits it too. Other visitors see no sponsored result, and nothing takes its place.
  • It’s marked “Sponsored” and says why it shows. Its link is marked sponsored for search engines. It doesn’t change the ranking, a price, a total or a quiz result.
  • We can’t promise a number of views: it depends on how many visitors fit. Tools with no fit of 70 for any business type can’t buy one, because it would never show.

Both spots

  • Billed monthly in US dollars, with no contract. Cancel any time from the link in your Stripe receipt; the spot stays up until the end of the month you paid for. See the terms.
  • You can hold both for the same tool.

How it works

  1. Find your tool above and check which of its category’s spots are open.
  2. Pay with Stripe. A promotion code, if you have one, goes in at checkout.
  3. Your spot goes live within a minute.

Not for tools we don’t list yet, or tools without a public price or a free plan. Those need a free listing first.

Verified plan

$600 a year for one tool. Take over your listing’s links and see how it performs.

  • Choose where your buttons go: Visit site, Pricing, Features, Start free trial and Book a demo. Use your own tracking tags. Changes go live within a minute.
  • A “Verified by” badge on your tool page and in category tables. It doesn’t change the ranking, a price, a total or a quiz result.
  • Monthly page views and clicks on each button, including demo bookings, next to the average for your category.
  • Without the plan, your buttons use our partner link where we have one, or your homepage. If the plan ends, they go back to that.
  • Sign in with an email at your tool’s own domain. No passwords.

Sign in to your listing

List your tool free

  • Listing is free. Rankings come from price and fit, and nobody can pay to change them.
  • We add tools that small businesses in the US, UK, Canada or Australia can buy with a public price or a free plan.
  • We take prices and plans from your public pricing page and date every check. We don’t list prices that only exist in a sales call.
  • To correct a listing, use the same form or write to hello@smb-stack.com. We change it when your public page backs the change.

Questions vendors ask

Does paying change where my tool ranks?

No. Rankings come from price and fit for each business type and size. Paid spots sit above the table or the results, labelled as paid, and your tool keeps its own place. A verified badge doesn’t change rankings either.

When does my sponsored result show?

On a search that names your category, and in quiz results, when your tool is a strong fit for that visitor: sold in their country, suited to their team size, a fit of 70 or more for their business type, and within their budget if they gave one. If your tool is already the top result or the quiz’s pick, the sponsored result isn’t shown again. Quiz results always cover the eight main categories; the others appear when a visitor adds them.

What if my category’s spot is taken?

There’s one of each spot per category. Use “Tell me when one’s free” on the list above and we’ll email you. A spot frees up when its vendor cancels, at the end of the month they paid for.

How do I cancel?

From the link in your Stripe receipt. The spot stays up until the end of the month you paid for. We don’t refund part-months; the terms say when we do refund.

What currency do I pay in?

Billed in US dollars. If Stripe shows your own currency, its rate includes a 2–4% conversion fee and renewals follow the rate on the day. Pick USD at checkout to pay exactly $299. For a sponsored result, USD is exactly $99.

Can I buy a spot for a tool that isn’t listed?

Not yet. List it free first; once it’s live, its category’s spots can be yours.

Who will see it?

Owners and managers of small businesses in the US, UK, Canada and Australia, choosing software by price and fit. People on a category page are comparing tools in it; people searching or taking the quiz have told us what they run and how big they are.