LegalZoom vs ZenBusiness

Two legal & formation tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	LegalZoomLegalZoom	ZenBusinessZenBusiness
In one line	Form an LLC and keep up with filings	Cheaper formation with worry-free compliance reminders
Starting price	From $0 + state fees	From $0 + state fees
Six-person team	From $0 + state fees	From $0 + state fees
Plans	LLC formation $0, $249, or $299 + state fees; business advisor plan $49/mo; Business Attorney Plan $39.09/mo billed annually ($469/yr) or $43.17/mo billed every 6 months	Starter $0 + state fees; Pro and Premium cost more; registered agent $199/yr
Pricing model	Paid	Paid
Free trial	—	—
Users	n/a	n/a
Integrations	Standalone	Standalone
Team size	Just me · 2–10 people	Just me · 2–10 people
Available in	US	US
Phone support	Plans not stated	Every plan
Live chat	Plans not stated	Every plan
Support hours	Phone: Mon–Fri 5 a.m.–7 p.m. PT; weekends 7 a.m.–4 p.m. PT	Phone: Monday – Friday 8am – 8pm CT; Saturdays and Sundays 9am – 6pm CT · Live chat: Monday – Friday 8am – 8pm CT; Saturdays and Sundays 9am – 6pm CT
Incidents posted	We found no public status page for LegalZoom.	ZenBusiness has a public status page. Status page
Trustpilot score	4.6 / 5 from 33,743 reviews	4.8 / 5 from 33,093 reviews
Fit: Retail shop	75	75
Fit: Restaurant or café	75	75
Fit: Service business	80	80
Fit: Agency or studio	80	80
Fit: Trades or contractor	80	80
Fit: Online store	80	80
Why people pick it	Well known Attorney access add-on	Lower add-on prices Clear dashboard
Where it falls short	Upsells at every step	Slower filing on the free tier
	Visit LegalZoom ↗	Visit ZenBusiness ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices