ZenBusiness vs doola
Two legal & formation tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
ZenBusiness fits retail shop, restaurant or café, service business, trades or contractor.
doola: Built for non-US founders.
| Compare | ||
|---|---|---|
| In one line | Cheaper formation with worry-free compliance reminders | US LLC formation for founders anywhere, billed yearly |
| Starting price | From $0 + state fees | From $24.75/mo |
| Six-person team | From $0 + state fees | $24.75/mo |
| Plans | Starter $0 + state fees; Pro and Premium cost more; registered agent $199/yr | Starter $297/yr + state fees (formation, EIN, registered agent, address); Pulse bookkeeping $300/yr; Tax & Compliance $1,999/yr; Business-in-a-Box $2,999/yr |
| Pricing model | Paid | Paid |
| Free trial | — | — |
| Users | n/a | n/a |
| Integrations | Standalone | Mercury, Relay, Stripe |
| Team size | Just me · 2–10 people | Just me · 2–10 people |
| Available in | US | US · UK · CA · AU |
| Phone support | Every plan | Tax and Compliance and up |
| Live chat | Every plan | Plans not stated |
| Support hours | Phone: Monday – Friday 8am – 8pm CT; Saturdays and Sundays 9am – 6pm CT · Live chat: Monday – Friday 8am – 8pm CT; Saturdays and Sundays 9am – 6pm CT | Not published |
| Incidents posted | ZenBusiness has a public status page. Status page | We found no public status page for doola. |
| Trustpilot score | 4.8 / 5 from 33,093 reviews | 4.4 / 5 from 2,089 reviews |
| Fit: Retail shop | 75 | 25 |
| Fit: Restaurant or café | 75 | 15 |
| Fit: Service business | 80 | 65 |
| Fit: Agency or studio | 80 | 75 |
| Fit: Trades or contractor | 80 | 15 |
| Fit: Online store | 80 | 82 |
| Why people pick it |
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| Where it falls short |
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| Visit ZenBusiness | Visit doola |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
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