Buffer vs Loomly

Two social media tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	BufferBuffer	LoomlyLoomly
In one line	Simple post scheduling with a free plan	Content calendar with approvals, flat price for the team
Starting price	Free	From $49/mo
Six-person team	$0/mo	$49/mo
Plans	Free (3 channels); Essentials $5/channel/mo; Team $10/channel/mo (unlimited users)	Billed yearly: Starter $49/mo (12 accounts, 3 users); Beyond $249/mo (60 accounts, unlimited users); monthly $65/$332; 7-day trial, no card
Pricing model	Free tier	Free trial
Free trial	14 days	7 days
Users	1 on free	3 on Starter
Integrations	Instagram, Facebook, LinkedIn, TikTok, X, Pinterest, Threads	Instagram, Facebook, LinkedIn, TikTok, X, Pinterest, YouTube, Google Business Profile, Canva
Team size	Just me · 2–10 people	2–10 people · 11–50 people
Available in	US · UK · CA · AU	US · UK · CA · AU
Phone support	None listed	None listed
Live chat	None listed	None listed
Support hours	Not published	Not published
Incidents posted	21 incidents posted on Buffer's status page in the 90 days to Oct 27, 2026; 8 marked major or critical by Buffer. Status page	Loomly has a public status page. Status page
Capterra score	4.5 / 5 from 1,492 reviews	4.7 / 5 from 509 reviews
Trustpilot score	4.2 / 5 from 143 reviews	3.8 / 5 from 107 reviews
Fit: Retail shop	80	60
Fit: Restaurant or café	85	60
Fit: Service business	70	65
Fit: Agency or studio	65	82
Fit: Trades or contractor	55	40
Fit: Online store	80	68
Why people pick it	Cheap per channel Easy	Approval workflow Flat price for the team
Where it falls short	Thin analytics No social listening	Big jump to the next plan Yearly plans can't be cancelled early
	Visit Buffer ↗	Visit Loomly ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices