Sprout Social vs Manychat
Two social media tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
Manychat costs less for a six-person team.
Manychat fits retail shop, online store.
Sprout Social: Strong unified inbox.
| Compare | ||
|---|---|---|
| In one line | Publishing, inbox, and reporting for teams that run social as a channel | DM and comment automation for Instagram, WhatsApp, and TikTok |
| Starting price | From $79/person | From $14/mo |
| Six-person team | $79/mo | $14/mo |
| Plans | Per seat, billed yearly: Essentials $79 (5 profiles); Standard $199; Professional $299; Advanced $399. Monthly billing $99/$249/$399/$499 | Free (25 active contacts/mo, 2 channels, 4 automations, 1 user, Manychat branding); billed yearly: Essential $14/mo (250 contacts, 2 users, no WhatsApp/SMS/email), Pro $29/mo (2,500 contacts, 3 users, AI, WhatsApp), Business $69/mo (7,500 contacts, 5 users), Advanced $139/mo (25,000 contacts, 10 users). Monthly $17/$39/$99/$199. Each active contact over the limit: $0.10/$0.05/$0.025/$0.004 monthly, $0.082/$0.038/$0.018/$0.0028 yearly, so Pro at 5,000 contacts is about $124/mo yearly or $164 monthly. Extra inbox seats $25 each on Pro; WhatsApp template messages also bill per conversation from a prepaid wallet. 14-day trial on Essential and Pro |
| Pricing model | Free trial | Free tier |
| Free trial | 30 days | 14 days |
| Users | Per seat | 3 users on Pro |
| Integrations | Instagram, Facebook, LinkedIn, TikTok, X, YouTube, Pinterest, Google Business Profile, Salesforce, HubSpot, Zendesk | Instagram, Facebook Messenger, WhatsApp, TikTok, Telegram, Google Sheets, HubSpot, Klaviyo, Mailchimp, Zapier |
| Team size | 2–10 people · 11–50 people | Just me · 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Plans not stated | None listed |
| Live chat | Every paid plan | None listed |
| Support hours | Not published | Not published |
| Incidents posted | 7 incidents posted on Sprout Social's status page, which covers all Sprout Social products and regions, in the 90 days to Oct 27, 2026; 0 marked major or critical by Sprout Social. Status page | Manychat has a public status page. Status page |
| Capterra score | 4.4 / 5 from 609 reviews | Not listed |
| Trustpilot score | 1.8 / 5 from 88 reviews | Not listed |
| Fit: Retail shop | 60 | 70 |
| Fit: Restaurant or café | 55 | 55 |
| Fit: Service business | 70 | 65 |
| Fit: Agency or studio | 88 | 80 |
| Fit: Trades or contractor | 35 | 35 |
| Fit: Online store | 75 | 85 |
| Why people pick it |
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| Where it falls short |
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| Visit Sprout Social | Visit Manychat |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
Manychat: partner link. We may earn a commission; it never affects rankings.
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