Metricool vs Manychat

Two social media tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Metricool costs less for a six-person team.
  • Metricool fits restaurant or café, agency or studio, trades or contractor.
  • Manychat fits online store.
CompareMetricoolMetricoolManychatManychat
In one lineScheduling plus analytics for ads and web in one viewDM and comment automation for Instagram, WhatsApp, and TikTok
Starting priceFreeFrom $14/mo
Six-person team$0/mo$14/mo
PlansFree (1 brand); Starter from $20/mo (5 brands); Advanced from $53/mo (15 brands), billed annually (monthly $25/$67)Free (25 active contacts/mo, 2 channels, 4 automations, 1 user, Manychat branding); billed yearly: Essential $14/mo (250 contacts, 2 users, no WhatsApp/SMS/email), Pro $29/mo (2,500 contacts, 3 users, AI, WhatsApp), Business $69/mo (7,500 contacts, 5 users), Advanced $139/mo (25,000 contacts, 10 users). Monthly $17/$39/$99/$199. Each active contact over the limit: $0.10/$0.05/$0.025/$0.004 monthly, $0.082/$0.038/$0.018/$0.0028 yearly, so Pro at 5,000 contacts is about $124/mo yearly or $164 monthly. Extra inbox seats $25 each on Pro; WhatsApp template messages also bill per conversation from a prepaid wallet. 14-day trial on Essential and Pro
Pricing modelFree tierFree tier
Free trial—14 days
Users1 on free3 users on Pro
IntegrationsAll major networks, Google Business Profile, Google Ads, Meta AdsInstagram, Facebook Messenger, WhatsApp, TikTok, Telegram, Google Sheets, HubSpot, Klaviyo, Mailchimp, Zapier
Team sizeJust me · 2–10 people · 11–50 peopleJust me · 2–10 people · 11–50 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportNone listedNone listed
Live chatPlans not statedNone listed
Support hoursNot publishedNot published
Incidents postedMetricool has a public status page. Status pageManychat has a public status page. Status page
Capterra score4.4 / 5 from 98 reviewsNot listed
Trustpilot score4.1 / 5 from 688 reviewsNot listed
Fit: Retail shop7070
Fit: Restaurant or café7055
Fit: Service business6565
Fit: Agency or studio9080
Fit: Trades or contractor5035
Fit: Online store7585
Why people pick it
  • Free plan is generous
  • Covers ads and GBP
  • Comment-to-DM funnels without code
  • Covers Instagram, WhatsApp, and TikTok in one inbox
Where it falls short
  • Interface is busy
  • Smaller support team
  • Bill rises with active contacts
  • WhatsApp, SMS, and email need Pro
Visit Metricool Visit Manychat

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

Manychat: partner link. We may earn a commission; it never affects rankings.

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