Google Analytics 4 vs Clicky

Two web analytics tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	Google Analytics 4Google	ClickyRoxr Software
In one line	Free, standard, and more than most businesses will use	Real-time visitor logs with a free plan for one site
Starting price	Free	Free
Six-person team	$0/mo	$0/mo
Plans	Free; Analytics 360 is a separate paid product	Free (1 site, 3,000 daily page views, 30 days history); Pro $9.99/mo or $79.99/yr (10 sites, 30,000 daily); Pro Plus $14.99 ($119.99/yr); Pro Platinum $19.99 ($159.99/yr)
Pricing model	Free	Free tier
Free trial	—	—
Users	Unlimited	Unlimited
Integrations	Google Ads, Search Console, Shopify, WordPress, everything	WordPress, any site via script tag
Team size	Just me · 2–10 people · 11–50 people · 51–200 people	Just me · 2–10 people
Available in	US · UK · CA · AU	US · UK · CA · AU
Phone support	None listed	None listed
Live chat	None listed	None listed
Support hours	Not published	Not published
Incidents posted	Google has a public status page. Status page	We found no public status page for Roxr Software.
Capterra score	See reviews on Capterra	4.4 / 5 from 5 reviews (few reviews)
Trustpilot score	Not listed	4.4 / 5 from 11 reviews (few reviews)
Fit: Retail shop	70	55
Fit: Restaurant or café	65	50
Fit: Service business	80	65
Fit: Agency or studio	90	70
Fit: Trades or contractor	70	55
Fit: Online store	90	60
Why people pick it	Free and universal Ads attribution	Visit-by-visit detail Cheap yearly plans
Where it falls short	Confusing reports Consent banners required in many regions	Dated interface Free plan keeps 30 days
	Visit Google Analytics 4 ↗	Visit Clicky ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices