Contentsquare (formerly Hotjar) vs Pirsch

Two web analytics tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Contentsquare (formerly Hotjar) costs less for a six-person team.
  • Pirsch fits retail shop, restaurant or café, service business, trades or contractor.
  • Contentsquare (formerly Hotjar) fits online store.
CompareContentsquare (formerly Hotjar)ContentsquarePirschPirsch
In one lineHeatmaps and session recordings to see why visitors leaveCookie-free analytics from $5 a month, hosted in Germany
Starting priceFreeFrom $5/mo
Six-person team$0/mo$5/mo
PlansFree (up to 200,000 sessions/mo, 1 project, 1 month of data); Growth from $39/mo billed yearly ($49 monthly), priced by sessions; Pro and Enterprise by quote; 15-day Growth trialStandard $6/mo or $60/yr at 10k pageviews (up to 50 sites); Plus $12/mo adds funnels, A/B tests, and white label; price rises with pageviews
Pricing modelFree tierFree trial
Free trial15 days30 days
UsersUnlimitedUnlimited
IntegrationsGA4, Shopify, HubSpot, Slack, ZapierWordPress, Google Search Console, REST API, webhooks, Google Analytics import
Team sizeJust me · 2–10 people · 11–50 peopleJust me · 2–10 people · 11–50 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportNone listedNone listed
Live chatNone listedNone listed
Support hoursNot publishedNot published
Incidents posted8 incidents posted on Contentsquare's status page, which covers all Contentsquare products and regions, in the 90 days to Oct 27, 2026; 1 marked major or critical by Contentsquare. Status pageWe found no public status page for Pirsch.
Capterra score4.6 / 5 from 545 reviewsSee reviews on Capterra
Trustpilot scoreNot listed3.7 / 5 from 1 reviews (few reviews)
Fit: Retail shop5565
Fit: Restaurant or café4062
Fit: Service business6582
Fit: Agency or studio8585
Fit: Trades or contractor4568
Fit: Online store9065
Why people pick it
  • Shows real behavior
  • Free tier is useful
  • Unlimited members and data retention on every plan
  • Low entry price
Where it falls short
  • Adds page weight
  • Privacy setup needed
  • No free plan after the trial
  • Custom events count against the pageview limit
Visit Contentsquare (formerly Hotjar) Visit Pirsch

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

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