Apollo.io
Apollo.io
B2B contact database with email sequences and a CRM built in
Apollo.io combines a database of business contacts with email sequences, a dialer and deal tracking, so a sales team can find leads and work them in one place. Basic is $49 per seat a month billed yearly, or $65 month to month, and contact data costs credits: an email is 1 credit, a phone number 8, and unused credits don't roll over. The free plan allows 2 sequences and 250 emails a day. It suits outbound B2B sales; a shop or local service that wants a simple customer list will pay for data it won't use.
Cost at your size
Team size
For 6 people: $294 a month.
Apollo.io costs $168 more than the median CRM tool for 6 people ($126).
Apollo.io pays for itself if it saves 10 hours a month at $30 an hour, our assumption.
Change assumptions
Figures from the vendor's published prices. How we calculate prices
What Apollo.io connects to
Email marketing tools in our catalog · found on vendor and marketplace pages, October 2026 · 0 of 2 checked by us
Has a Zapier app · The vendor lists 200+ integrations
Sources
- Mailchimp: apollo.io/product/integrations/partner/mailchimp, found 2026-10-20
- Klaviyo: apollo.io/product/integrations/partner/klaviyo, found 2026-10-20
Getting help with Apollo.io
- How to reach them
- Live chat: every plan
- Help center: every plan
- Phone: every paid plan
- Email: plans not stated
- Community forum: plans not stated
- Hours
- Hours not published
- Response time
- Chat replies within minutes, Monday to Friday (plans not stated); Email requests answered within 48 business hours (plans not stated)
Apollo.io has a public status page. Status page
From Apollo.io's support and pricing pages, October 2026 · not yet checked by us · How we gather this
Sources
- knowledge.apollo.io/hc/en-us/articles/25851069527693-Reach-out-to-Apollo-Support, read 2026-10-20
- apollo.io/submit-a-request, read 2026-10-20
- apollo.io/pricing, read 2026-10-20
- Live chat: “Every Apollo plan also includes access to Apollo's AI chat support, the Knowledge Base, and live webinars to help you find answers and learn best practices.” (knowledge.apollo.io/hc/en-us/articles/25851069527693-Reach-out-to-Apollo-Support)
- Help center: “Every Apollo plan also includes access to Apollo's AI chat support, the Knowledge Base, and live webinars to help you find answers and learn best practices.” (knowledge.apollo.io/hc/en-us/articles/25851069527693-Reach-out-to-Apollo-Support)
- Phone: “Paid plans include access to live calls with support agents for eligible product questions.” (knowledge.apollo.io/hc/en-us/articles/25851069527693-Reach-out-to-Apollo-Support)
- Email: “If you can't log in or access the app and can't reach us through chat, email us directly. You can expect a reply within 48 business hours.” (apollo.io/submit-a-request)
- Community forum: “Post questions and swap tactics with peers when you join the Apollo community to get practical advice from other active users.” (knowledge.apollo.io/hc/en-us/articles/25851069527693-Reach-out-to-Apollo-Support)
- Response time: “Our support team is available Monday through Friday and typically responds within minutes when you chat with us in-app.” (apollo.io/submit-a-request)
- Response time: “You can expect a reply within 48 business hours.” (apollo.io/submit-a-request)
Why people pick it
- Lead database built in
- Free plan to start
Where it falls short
- Credits run out and don't roll over
- Overkill for a simple customer list
Alternatives in CRM
Are you Apollo.io? Feature Apollo.io at the top of CRM, or sponsor it in search and the quiz, from $99 a month. You can also manage its links or correct the listing.