Email marketing software for restaurants and cafés
Restaurants use email for menu changes, events and specials to regulars, so a simple sender with templates goes a long way. Mailchimp starts at $13/mo with templates and automations most people already know. Pricing climbs as your list grows and the free plan carries a badge; SimpleTexting is the option if you would rather reach guests by SMS.
Top picks for restaurants and cafés
All 14 email marketing tools, ranked for restaurants and cafés
| Tool | Fit for restaurant or café | Starts at | Pricing | Users | Integrations | |
|---|---|---|---|---|---|---|
 MailchimpIntuitFit 85 | 85 | $13 | Free tier | 1 on free | HubSpot CRM, Pipedrive +15 | View |
 SimpleTextingSimpleTextingFit 85 | 85 | $33.20 + $20/extra person | Free trial | 3 included; extra users $20/mo | None in our catalog | View |
 Constant ContactConstant ContactFit 78 | 78 | $10.20 | Free trial | Not listed | HubSpot CRM, Shopify +3 | View |
 SenderSenderFit 72 | 72 | $0 | Free tier | Unlimited | Shopify, WooCommerce | View |
 EmailOctopusEmailOctopusFit 70 | 70 | Free for 1 user | Free tier | 1 on free; unlimited on Pro | None in our catalog | View |
 Campaign MonitorMarigoldFit 65 | 65 | $11.70 | Free trial | Unlimited | HubSpot CRM, Shopify | View |
 MailerLiteMailerLiteFit 60 | 60 | $0 | Free tier | 2 on free | HubSpot CRM, Shopify +4 | View |
 ActiveCampaignActiveCampaignFit 55 | 55 | $15 | Free trial | 1 on Starter and Plus; 3 on Pro | HubSpot CRM, Pipedrive +51,059+ listed | View |
 GetResponseGetResponseFit 50 | 50 | $15.58 | Free tier | 3 on Starter; 5 on Marketer and Creator | Shopify, WooCommerce +2191+ listed | View |
 Hello BarHello BarFit 40 | 40 | $0 | Free tier | Unlimited | HubSpot CRM, Shopify +1 | View |
 FreshmarketerFreshworksFit 40 | 40 | $0 | Free tier | Unlimited | Shopify, WooCommerce | View |
 KlaviyoKlaviyoFit 40 | 40 | $20 | Free tier | Unlimited | Shopify, Freshsales +8350+ listed | View |
 KitKitFit 30 | 30 | $32.50 | Free tier | Not listed | Shopify, WooCommerce +2 | View |
 OmnisendOmnisendFit 20 | 20 | $0 | Free tier | Not listed | HubSpot CRM, Shopify +5310+ listed | View |
Email marketing for restaurants and cafés: questions
Which ones have a free plan?
Of the 5 that fit restaurants and cafés best, Mailchimp, Sender and EmailOctopus have a free plan. Check the limits on each tool page; most cap users, volume or features.
How are these ranked?
Each tool has a fit score from 0 to 100 for restaurants and cafés, based on what it is built for and who its features serve. We list tools scoring 70 or more as strong fits, then break ties by the monthly price for a team of six. Partner links never change the order. How we calculate prices.