Ahrefs vs Mangools

Two SEO & local search tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	AhrefsAhrefs	MangoolsMangools
In one line	Backlink and keyword data preferred by SEO specialists	Beginner-friendly keyword research and rank tracking
Starting price	Free	From $37.70/mo
Six-person team	$0/mo	$37.70/mo
Plans	Free plan; Starter $29/mo; Lite $129/mo; Standard $249/mo; Advanced $449/mo; up to 17% off annual	Billed yearly: Basic $37.70/mo (100 lookups/day, 200 tracked keywords); Premium $52.70 (500, 700); Agency $97.70 (1,200, 1,500); monthly $61/$81/$141; free account with 5 lookups/day; refund within 48 hours
Pricing model	Free tier	Free tier
Free trial	—	—
Users	1 on Lite	1 on Basic
Integrations	Google Search Console, Analytics, WordPress	None needed
Team size	2–10 people · 11–50 people · 51–200 people	Just me · 2–10 people
Available in	US · UK · CA · AU	US · UK · CA · AU
Phone support	None listed	None listed
Live chat	Plans not stated	Plans not stated
Support hours	Not published	Not published
Incidents posted	We found no public status page for Ahrefs.	We found no public status page for Mangools.
Capterra score	4.7 / 5 from 585 reviews	4.8 / 5 from 92 reviews
Trustpilot score	2.2 / 5 from 322 reviews	4.5 / 5 from 167 reviews
Fit: Retail shop	40	60
Fit: Restaurant or café	30	55
Fit: Service business	55	72
Fit: Agency or studio	92	75
Fit: Trades or contractor	40	60
Fit: Online store	80	75
Why people pick it	Free tier for your own site Best backlink data	Easy for beginners Cheaper than Semrush and Ahrefs
Where it falls short	Paid plans priced for pros Credit limits on Lite	Lookup caps per day Thin technical audits
	Visit Ahrefs ↗	Visit Mangools ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices