SpyFu vs Mangools
Two SEO & local search tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
SpyFu costs less for a six-person team.
Mangools fits restaurant or café.
SpyFu fits agency or studio.
SpyFu suits teams past ten people.
| Compare | ||
|---|---|---|
| In one line | See which keywords and Google Ads your competitors pay for | Beginner-friendly keyword research and rank tracking |
| Starting price | From $29/mo | From $37.70/mo |
| Six-person team | $29/mo | $37.70/mo |
| Plans | Basic $29/mo billed yearly, $39 monthly (1 user, 10k-row results); Pro + AI $89 yearly, $119 monthly (first month $59); Team $187 yearly, $249 monthly (5 users); 30-day money-back guarantee | Billed yearly: Basic $37.70/mo (100 lookups/day, 200 tracked keywords); Premium $52.70 (500, 700); Agency $97.70 (1,200, 1,500); monthly $61/$81/$141; free account with 5 lookups/day; refund within 48 hours |
| Pricing model | Paid | Free tier |
| Free trial | — | — |
| Users | 1 on Basic | 1 on Basic |
| Integrations | Google Search Console and API (Pro and up), Google Ads, ChatGPT | None needed |
| Team size | Just me · 2–10 people · 11–50 people | Just me · 2–10 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Plans not stated | None listed |
| Live chat | Plans not stated | Plans not stated |
| Support hours | Live chat: Monday-Friday 6am-5pm (time zone not stated) | Not published |
| Incidents posted | We found no public status page for SpyFu. | We found no public status page for Mangools. |
| Capterra score | 4.4 / 5 from 145 reviews | 4.8 / 5 from 92 reviews |
| Trustpilot score | 3.4 / 5 from 152 reviews | 4.5 / 5 from 167 reviews |
| Fit: Retail shop | 55 | 60 |
| Fit: Restaurant or café | 45 | 55 |
| Fit: Service business | 70 | 72 |
| Fit: Agency or studio | 85 | 75 |
| Fit: Trades or contractor | 55 | 60 |
| Fit: Online store | 82 | 75 |
| Why people pick it |
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| Where it falls short |
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| Visit SpyFu | Visit Mangools |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
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