E-commerce software for online stores

An online store needs checkout, shipping and inventory in one place, plus room to add tools as it grows. Shopify starts at $39/mo and has the largest app store. App costs add up, and there's an extra fee without Shopify Payments; BigCommerce starts at $29/mo with B2B and catalog tools.

Top picks for online stores

  1. 1. ShopifyThe default online store platformFrom $39/moFit 97
  2. 2. BigCommerceHosted store platform with B2B features and no extra fee on its own paymentsFrom $29/moFit 88
  3. 3. SubblyA storefront built around subscription boxes and membershipsFrom $51/moFit 88

All 14 e-commerce tools, ranked for online stores

ToolStarts at
ShopifyShopifyFit 97$39
BigCommerceBigCommerceFit 88$29
SubblySubblyFit 88$51
Big CartelBig CartelFit 85$0
WooCommerceAutomatticFit 85$25
PrintifyPrintifyFit 80$0
SellfySellfyFit 80$22
SpocketSpocketFit 80$39.99
EcwidLightspeedFit 75$5
Shift4ShopShift4Fit 72$41
VolusionVolusionFit 70$35
Square OnlineBlockFit 65$0
Squarespace CommerceSquarespaceFit 65$19
TeachableTeachableFit 60$29

E-commerce for online stores: questions

Which ones have a free plan?

Of the 11 that fit online stores best, Big Cartel, WooCommerce and Printify have a free plan. Check the limits on each tool page; most cap users, volume or features.

How are these ranked?

Each tool has a fit score from 0 to 100 for online stores, based on what it is built for and who its features serve. We list tools scoring 70 or more as strong fits, then break ties by the monthly price for a team of six. Partner links never change the order. How we calculate prices.

E-commerce for other businesses

More for online stores