E-commerce software for retail shops
A shop selling online needs the web store and the till to share stock and customers, with pickup and delivery options. Square Online has a free plan with pickup, delivery and shipping, on the same account as Square POS. Checkout must use Square payments and paid plans are charged per location, so Shopify, from $39/mo, suits stores that want its larger app store.
Top picks for retail shops
All 14 e-commerce tools, ranked for retail shops
| Tool | Fit for retail shop | Starts at | Pricing | Users | Integrations | |
|---|---|---|---|---|---|---|
 Square OnlineBlockFit 80 | 80 | $0 | Free tier | No per-seat fee | Mailchimp, Klaviyo | View |
 ShopifyShopifyFit 80 | 80 | $39 | Free trial | 1 staff on Basic | QuickBooks Online, Xero +14 | View |
 Big CartelBig CartelFit 70 | 70 | $0 | Free tier | Not listed | Mailchimp, Omnisend | View |
 EcwidLightspeedFit 70 | 70 | $5 | Paid | 1 on Starter | FreshBooks, Mailchimp +1 | View |
 BigCommerceBigCommerceFit 70 | 70 | $29 | Free trial | Unlimited staff on higher plans | QuickBooks Online, Mailchimp +81,200+ listed | View |
 WooCommerceAutomatticFit 65 | 65 | $25 | Free tier | Unlimited | QuickBooks Online, Xero +10 | View |
 VolusionVolusionFit 60 | 60 | $35 | Free trial | 1 on Personal | Klaviyo, Constant Contact | View |
| 60 | $41 | Paid | Unlimited | Mailchimp, Klaviyo +3 | View | |
 Squarespace CommerceSquarespaceFit 55 | 55 | $19 | Free trial | Unlimited contributors | QuickBooks Online, FreshBooks +3 | View |
 SubblySubblyFit 50 | 50 | $51 | Free trial | Unlimited | Mailchimp, Klaviyo | View |
 SellfySellfyFit 35 | 35 | $22 | Free trial | Not listed | None in our catalog | View |
 PrintifyPrintifyFit 30 | 30 | $0 | Free tier | 5 stores on Free, 10 on Premium | None in our catalog | View |
 SpocketSpocketFit 30 | 30 | $39.99 | Free trial | Unlimited | None in our catalog | View |
 TeachableTeachableFit 10 | 10 | $29 | Free trial | 1 admin on Starter and Builder, 5 on Growth | Mailchimp, MailerLite +3 | View |
E-commerce for retail shops: questions
Which ones have a free plan?
Of the 5 that fit retail shops best, Square Online and Big Cartel have a free plan. Check the limits on each tool page; most cap users, volume or features.
How are these ranked?
Each tool has a fit score from 0 to 100 for retail shops, based on what it is built for and who its features serve. We list tools scoring 70 or more as strong fits, then break ties by the monthly price for a team of six. Partner links never change the order. How we calculate prices.