Gusto vs Roll by ADP
Two payroll & HR tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
Roll by ADP costs less for a six-person team.
Gusto fits retail shop, restaurant or café, service business, agency or studio, online store.- Gusto suits teams past ten people.
| Compare | GustoGusto | Roll by ADPADP |
|---|---|---|
| In one line | Payroll, benefits, and onboarding for small teams | ADP payroll run from a chat-style app |
| Starting price | From $49/mo + $7/person | From $39/mo + $5/person |
| Six-person team | $91/mo | $69/mo |
| Plans | Simple $49/mo + $7 per person; Plus $99/mo + $12 per person; Premium $179/mo + $22 per person; no yearly price shown | $39/mo + $5 per worker; first 3 months free |
| Pricing model | Paid | Free trial |
| Free trial | — | 90 days |
| Users | Per person | Per worker |
| Both connect to | QuickBooks Online | |
| Also connects to | Xero, FreshBooks, Homebase Scheduling, Jobber, Connecteam, Buddy Punch, When I Work, ZipBooks +3 more | No others on record |
| Team size | Just me · 2–10 people · 11–50 people | Just me · 2–10 people |
| Available in | US | US |
| Phone support | Not looked up yet | Plans not stated |
| Live chat | Plans not stated | Every plan |
| Support hours | Not published | Live chat: 24/7 · Phone: Mon. - Fri., 8am - 5pm EST · Email: Mon. - Fri., 8am - 5pm EST |
| Incidents posted | 0 incidents posted on Gusto's status page, which covers all Gusto products and regions, in the 90 days to Oct 27, 2026. Status page | We found no public status page for ADP. |
| Capterra score | 4.6 / 5 from 4,230 reviews | See reviews on Capterra |
| Trustpilot score | 1.9 / 5 from 2,550 reviews | Not listed |
| Fit: Retail shop | 90 | 78 |
| Fit: Restaurant or café | 88 | 78 |
| Fit: Service business | 92 | 80 |
| Fit: Agency or studio | 92 | 72 |
| Fit: Trades or contractor | 85 | 80 |
| Fit: Online store | 85 | 65 |
| Why people pick it |
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| Where it falls short |
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| Visit Gusto | Visit Roll by ADP | |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
Gusto: partner link. We may earn a commission; it never affects rankings.
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