Google Business Profile vs Fera Reviews

Two reviews & reputation tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Google Business Profile costs less for a six-person team.
  • Google Business Profile fits retail shop, restaurant or café, service business, agency or studio, trades or contractor.
  • Fera Reviews fits online store.
  • Google Business Profile suits teams past ten people.
CompareGoogle Business ProfileGoogleFera ReviewsFera
In one lineThe free listing that drives most local search trafficProduct reviews for small stores from $9 a month
Starting priceFreeFrom $7/mo
Six-person team$0/mo$7/mo
PlansFreeStartup $7/mo billed yearly ($9 monthly); Small $19; Medium $69; Semi-large $139; larger plans up to $699; priced by monthly orders; BigCommerce, Magento, and custom stores start at Small; free trial, no free plan
Pricing modelFreeFree trial
Free trial——
UsersUnlimited managersUnlimited
IntegrationsEvery reviews toolShopify, BigCommerce, Magento, custom stores
Team sizeJust me · 2–10 people · 11–50 people · 51–200 peopleJust me · 2–10 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportNot looked up yetPlans not stated
Live chatNot looked up yetPlans not stated
Support hoursNot publishedNot published
Incidents postedWe found no public status page for Google.5 incidents posted on Fera's status page, which covers all Fera products and regions, in the 90 days to Oct 27, 2026; 1 marked major or critical by Fera. Status page
Capterra scoreNot listed4.8 / 5 from 18 reviews (few reviews)
Fit: Retail shop9545
Fit: Restaurant or café9810
Fit: Service business9215
Fit: Agency or studio6015
Fit: Trades or contractor9510
Fit: Online store3085
Why people pick it
  • Free
  • Where customers already look
  • Cheap entry plan
  • Product questions included
Where it falls short
  • Verification can be slow
  • Replying by hand does not scale
  • No free plan
  • Online stores only
Visit Google Business Profile Visit Fera Reviews

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

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