Google Business Profile vs SurveySparrow
Two reviews & reputation tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
Google Business Profile costs less for a six-person team.- Google Business Profile fits retail shop, restaurant or café, service business, trades or contractor.
SurveySparrow fits agency or studio, online store.
| Compare | Google Business ProfileGoogle | SurveySparrowSurveySparrow |
|---|---|---|
| In one line | The free listing that drives most local search traffic | Conversational surveys and NPS to catch unhappy customers early |
| Starting price | Free | From $19/mo |
| Six-person team | $0/mo | $19/mo |
| Plans | Free | Free (1 user, 75 responses/quarter); billed yearly: Basic $19/mo (1 user, 2,500 responses/yr), Starter $39 (1 user, 15,000/yr), Business $79 (3 users, 36,000/yr); quarterly billing $39/$59/$149; extra users $49/mo each; no monthly billing; 14-day trial |
| Pricing model | Free | Free tier |
| Free trial | — | 14 days |
| Users | Unlimited managers | 1 on Basic and Starter; 3 on Business |
| Integrations | Every reviews tool | HubSpot, Salesforce, Zapier, Slack, Google Sheets |
| Team size | Just me · 2–10 people · 11–50 people · 51–200 people | Just me · 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Not looked up yet | Plans not stated |
| Live chat | Not looked up yet | Business and up |
| Support hours | Not published | Email: 24x5 · Live chat: 24x5 |
| Incidents posted | We found no public status page for Google. | SurveySparrow has a public status page. Status page |
| Capterra score | Not listed | 4.4 / 5 from 123 reviews |
| Trustpilot score | Not listed | 3.9 / 5 from 751 reviews |
| Fit: Retail shop | 95 | 65 |
| Fit: Restaurant or café | 98 | 70 |
| Fit: Service business | 92 | 80 |
| Fit: Agency or studio | 60 | 70 |
| Fit: Trades or contractor | 95 | 55 |
| Fit: Online store | 30 | 70 |
| Why people pick it |
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| Where it falls short |
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| Visit Google Business Profile | Visit SurveySparrow |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
SurveySparrow: partner link. We may earn a commission; it never affects rankings.
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