Campaign Monitor vs Sender

Two email marketing tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Sender costs less at 2,500 contacts.
  • Campaign Monitor fits agency or studio.
  • Sender fits trades or contractor.
  • Campaign Monitor suits teams past ten people.
CompareCampaign MonitorMarigoldSenderSender
In one linePolished email campaigns with a strong template editorCheap newsletters with a generous free plan
Starting priceFrom $11.70/moFree
At 2,500 contacts$42.30/moFree
PlansUp to 500 contacts: Lite $13/mo (2,500 sends), Essentials $31, Premier $171; 10% off yearly ($11.70/$27.90/$153.90); price rises with contacts (501-2,500: $47/$74/$182); Lite billed yearly: $11.70 to 500 contacts, $42.30 to 2,500, $67.50 to 5,000, $105.30 to 10,000; 30-day trial with 500 contactsFree (2,500 subscribers, 15,000 emails/mo); Standard $9/mo at 500 subscribers, $39 at 5,000, $69 at 10,000 (monthly; yearly billing costs the same after a 30% first-year discount for new users); Professional from $15/mo monthly; 14-day Pro trial
Pricing modelFree trialFree tier
Free trial30 days14 days
UsersUnlimitedUnlimited
Both connect toShopify
Also connects toHubSpot CRMWooCommerce
Team sizeJust me · 2–10 people · 11–50 peopleJust me · 2–10 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportPremier and upEnterprise only
Live chatNone listedEvery plan
Support hoursWeb form: Mon-Fri 8 am to 5 pm CST/CDT, Mon-Fri 9 am to 5 pm AEST/AEDT, Mon-Fri 9 am to 5 pm BST/GMTEmail: 24/7 · Live chat: 24/7
Incidents postedMarigold has a public status page. Status pageWe found no public status page for Sender.
Capterra score4.5 / 5 from 506 reviews4.7 / 5 from 212 reviews
Trustpilot score2.2 / 5 from 200 reviews4.9 / 5 from 1,571 reviews
Fit: Retail shop7072
Fit: Restaurant or café6572
Fit: Service business7575
Fit: Agency or studio8565
Fit: Trades or contractor5060
Fit: Online store7070
Why people pick it
  • Best-in-class template editor
  • Agency features for client accounts
  • Big free plan
  • Low paid prices
Where it falls short
  • Automation less deep than rivals
  • Price climbs with list size
  • Fewer integrations
  • Basic reporting
Visit Campaign Monitor Visit Sender

List-size prices are the vendor's published price for 2,500 contacts. How we calculate prices

Campaign Monitor: partner link. We may earn a commission; it never affects rankings.

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