Campaign Monitor vs Freshmarketer
Two email marketing tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
Campaign Monitor fits retail shop, restaurant or café, service business, agency or studio, trades or contractor.
Freshmarketer: Journeys across email, SMS, WhatsApp.
| Compare | ||
|---|---|---|
| In one line | Polished email campaigns with a strong template editor | Email and WhatsApp journeys tied to the Freshworks CRM |
| Starting price | From $11.70/mo | Free |
| At 2,500 contacts | $42.30/mo | Not listed |
| Plans | Up to 500 contacts: Lite $13/mo (2,500 sends), Essentials $31, Premier $171; 10% off yearly ($11.70/$27.90/$153.90); price rises with contacts (501-2,500: $47/$74/$182); Lite billed yearly: $11.70 to 500 contacts, $42.30 to 2,500, $67.50 to 5,000, $105.30 to 10,000; 30-day trial with 500 contacts | Free (100 marketing contacts, 500 sends/mo); Enterprise $15/mo for 500 contacts, billed annually; more contacts as an add-on from $100/mo per 5,000 |
| Pricing model | Free trial | Free tier |
| Free trial | 30 days | 21 days |
| Users | Unlimited | Unlimited |
| Both connect to | Shopify | |
| Also connects to | HubSpot CRM | WooCommerce |
| Team size | Just me · 2–10 people · 11–50 people | 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Premier and up | Plans not stated |
| Live chat | None listed | None listed |
| Support hours | Web form: Mon-Fri 8 am to 5 pm CST/CDT, Mon-Fri 9 am to 5 pm AEST/AEDT, Mon-Fri 9 am to 5 pm BST/GMT | Not published |
| Incidents posted | Marigold has a public status page. Status page | Freshworks has a public status page. Status page |
| Capterra score | 4.5 / 5 from 506 reviews | 4.4 / 5 from 25 reviews |
| Trustpilot score | 2.2 / 5 from 200 reviews | Not listed |
| Fit: Retail shop | 70 | 50 |
| Fit: Restaurant or café | 65 | 40 |
| Fit: Service business | 75 | 65 |
| Fit: Agency or studio | 85 | 65 |
| Fit: Trades or contractor | 50 | 40 |
| Fit: Online store | 70 | 72 |
| Why people pick it |
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| Where it falls short |
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| Visit Campaign Monitor | Visit Freshmarketer | |
List-size prices are the vendor's published price for 2,500 contacts. How we calculate prices
Campaign Monitor and Freshmarketer: partner links. We may earn a commission; it never affects rankings.
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