EmailOctopus vs Sender
Two email marketing tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
Sender fits online store.
EmailOctopus: Free up to 2,500 subscribers.
| Compare | EmailOctopusEmailOctopus | SenderSender |
|---|---|---|
| In one line | Low-cost newsletters, free up to 2,500 subscribers | Cheap newsletters with a generous free plan |
| Starting price | Free for 1 user | Free |
| At 2,500 contacts | Free | Free |
| Plans | Free to 2,500 subscribers (10,000 emails/mo, branding, 1 user); Pro $9/mo billed yearly or $10 monthly at 500 subscribers, $28 at 5,000 and $40 at 10,000 billed yearly | Free (2,500 subscribers, 15,000 emails/mo); Standard $9/mo at 500 subscribers, $39 at 5,000, $69 at 10,000 (monthly; yearly billing costs the same after a 30% first-year discount for new users); Professional from $15/mo monthly; 14-day Pro trial |
| Pricing model | Free tier | Free tier |
| Free trial | — | 14 days |
| Users | 1 on free; unlimited on Pro | Unlimited |
| Both connect to | No shared connections on record. | |
| Also connects to | None in our catalog | Shopify, WooCommerce |
| Team size | Just me · 2–10 people | Just me · 2–10 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | None listed | Enterprise only |
| Live chat | Pro and up | Every plan |
| Support hours | Email: Every day, limited support on weekends | Email: 24/7 · Live chat: 24/7 |
| Incidents posted | 3 incidents posted on EmailOctopus's status page, which covers all EmailOctopus products and regions, in the 90 days to Oct 27, 2026; 1 marked major or critical by EmailOctopus. Status page | We found no public status page for Sender. |
| Capterra score | 4.8 / 5 from 657 reviews | 4.7 / 5 from 212 reviews |
| Trustpilot score | 4.8 / 5 from 338 reviews | 4.9 / 5 from 1,571 reviews |
| Fit: Retail shop | 70 | 72 |
| Fit: Restaurant or café | 70 | 72 |
| Fit: Service business | 78 | 75 |
| Fit: Agency or studio | 65 | 65 |
| Fit: Trades or contractor | 60 | 60 |
| Fit: Online store | 50 | 70 |
| Why people pick it |
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| Where it falls short |
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| Visit EmailOctopus | Visit Sender | |
List-size prices are the vendor's published price for 2,500 contacts. How we calculate prices
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