Shopify vs Sellfy

Two e-commerce tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	ShopifyShopify	SellfySellfy
In one line	The default online store platform	Storefront for creators selling downloads and merch
Starting price	From $39/mo	From $22/mo
Six-person team	$39/mo	$22/mo
On $10,000 of card sales	$369/mo	Your own card processor
Plans	Basic $39/mo (2.9% + 30¢ online with Shopify Payments); Grow $105/mo (2.7% + 30¢); Advanced $399/mo (2.5% + 30¢); 2%/1%/0.6% extra with other payment providers	Billed yearly: Starter $22/mo (up to $10K sales/yr); Business $59 (up to $50K, removes branding); Premium $119 (up to $200K). Monthly $29/$79/$159. No transaction fees beyond PayPal or Stripe
Pricing model	Free trial	Free trial
Free trial	3 days	14 days
Users	1 staff on Basic	Not listed
Both connect to	No shared connections on record.
Also connects to	QuickBooks Online, Xero, Mailchimp, Klaviyo, Campaign Monitor, Hello Bar, Freshmarketer, Akaunting +8 more	None in our catalog
Team size	Just me · 2–10 people · 11–50 people · 51–200 people	Just me · 2–10 people
Available in	US · UK · CA · AU	US · UK · CA · AU
Phone support	Plus only	None listed
Live chat	Every paid plan	None listed
Support hours	Live chat: 24/7 · Phone: 24/7	Email: 24/7
Incidents posted	0 incidents posted on Shopify's status page, which covers all Shopify products and regions, in the 90 days to Oct 27, 2026. Status page	Sellfy has a public status page. Status page
Capterra score	4.5 / 5 from 6,722 reviews	4.5 / 5 from 32 reviews
Trustpilot score	Not listed	3.9 / 5 from 72 reviews
Fit: Retail shop	80	35
Fit: Restaurant or café	30	5
Fit: Service business	30	40
Fit: Agency or studio	25	35
Fit: Trades or contractor	15	5
Fit: Online store	97	80
Why people pick it	Everything for selling online in one place Largest app store	No transaction fees and unlimited products Email marketing included
Where it falls short	App costs add up Extra fee without Shopify Payments	Every plan caps yearly sales Sellfy branding stays on until Business
	Visit Shopify ↗	Visit Sellfy ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. Card sales costs include the plan price and card fees at US rates, at a $75 average sale. How we calculate prices

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