ActiveCampaign vs GetResponse
Two email marketing tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
GetResponse costs less at 2,500 contacts.
ActiveCampaign fits agency or studio, online store.
| Compare | ||
|---|---|---|
| In one line | Email automation for businesses that follow up over weeks | Email marketing with landing pages and a 500-contact free plan |
| Starting price | From $15/mo | From $15.58/mo |
| At 2,500 contacts | $39/mo | $23.78/mo |
| Plans | At 1,000 contacts, billed yearly: Starter $15/mo (1 user, 5 actions per automation); Plus $49 (landing pages, unlimited actions); Pro $79 (3 users). Starter billed yearly rises to $39 at 2,500 contacts, $79 at 5,000, $149 at 10,000. Monthly $19/$59/$99 | Free plan (500 contacts, 2,500 emails/mo, GetResponse badge; scheduling, autoresponders, integrations and support stop after the 14-day trial); Starter billed yearly $15.58/mo at 1,000 contacts, $23.78 at 2,500, $44.28 at 5,000, $64.78 at 10,000, $142.68 at 25,000, $245.18 at 50,000, $441.98 at 100,000 (monthly $19, $29, $54, $79, $174, $299, $539), 3 users, 1 automation workflow; Marketer $48.38/mo yearly or $59 monthly at 1,000 contacts (5 users, unlimited automations, abandoned cart); Creator $56.58/mo yearly or $69 monthly (5 users, webinars, courses); Enterprise custom; 14-day trial of premium features, no card |
| Pricing model | Free trial | Free tier |
| Free trial | 14 days | 14 days |
| Users | 1 on Starter and Plus; 3 on Pro | 3 on Starter; 5 on Marketer and Creator |
| Both connect to | Shopify, WooCommerce, BigCommerce, Teachable | |
| Also connects to | HubSpot CRM, Pipedrive, Squarespace Commerce1,059+ listed by the vendor | No others on record191+ listed by the vendor |
| Team size | 2–10 people · 11–50 people | Just me · 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Plans not stated | None listed |
| Live chat | Every paid plan | Every paid plan |
| Support hours | Not published | Live chat: Monday to Friday, 8am to 10pm (GMT+1) in English; a chatbot answers at other times · Email: Monday to Friday |
| Incidents posted | 11 incidents posted on ActiveCampaign's status page, which covers all ActiveCampaign products and regions, in the 90 days to Oct 27, 2026; 7 marked major or critical by ActiveCampaign. Status page | 2 incidents posted on GetResponse's status page in the 90 days to Oct 27, 2026; 0 marked major or critical by GetResponse. Status page |
| Capterra score | 4.6 / 5 from 2,571 reviews | Not listed |
| Trustpilot score | 2.7 / 5 from 1,450 reviews | Not listed |
| Fit: Retail shop | 65 | 60 |
| Fit: Restaurant or café | 55 | 50 |
| Fit: Service business | 82 | 75 |
| Fit: Agency or studio | 85 | 72 |
| Fit: Trades or contractor | 55 | 50 |
| Fit: Online store | 82 | 70 |
| Why people pick it |
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| Where it falls short |
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| Visit ActiveCampaign | Visit GetResponse | |
List-size prices are the vendor's published price for 2,500 contacts. How we calculate prices
GetResponse: partner link. We may earn a commission; it never affects rankings.
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