SimpleTexting vs ActiveCampaign

Two email marketing tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • SimpleTexting costs less at 2,500 contacts.
  • SimpleTexting fits retail shop, restaurant or café, trades or contractor.
  • ActiveCampaign fits agency or studio.
CompareSimpleTextingSimpleTextingActiveCampaignActiveCampaign
In one lineSMS marketing and two-way texting for small businessesEmail automation for businesses that follow up over weeks
Starting priceFrom $33.20/mo + $20/extra personFrom $15/mo
At 2,500 contacts$33.20/mo$39/mo
PlansBilled yearly: $33.20/mo ($398.40/yr) for 6,000 credits a year plus a local number; monthly $39 (500 credits/mo, $29, plus a $10 local number); larger credit bundles cost more; extra credits 5.5¢; $4 one-time carrier registration; carrier fees extra; 3 users included, extra users $20/mo eachAt 1,000 contacts, billed yearly: Starter $15/mo (1 user, 5 actions per automation); Plus $49 (landing pages, unlimited actions); Pro $79 (3 users). Starter billed yearly rises to $39 at 2,500 contacts, $79 at 5,000, $149 at 10,000. Monthly $19/$59/$99
Pricing modelFree trialFree trial
Free trial—14 days
Users3 included; extra users $20/mo1 on Starter and Plus; 3 on Pro
Both connect toNo shared connections on record.
Also connects toNone in our catalogHubSpot CRM, Pipedrive, Shopify, Squarespace Commerce, WooCommerce, BigCommerce, Teachable1,059+ listed by the vendor
Team sizeJust me · 2–10 people · 11–50 people2–10 people · 11–50 people
Available inUS · CAUS · UK · CA · AU
Phone supportEvery planPlans not stated
Live chatEvery planEvery paid plan
Support hoursPhone: Mon-Fri 9 a.m.-9 p.m. ET, Sat-Sun 10 a.m.-5 p.m. ET, Mon-Fri 8am-12am ET, Sat-Sun 10am-5pm ET · Live chat: Mon-Fri 9 a.m.-9 p.m. ET, Sat-Sun 10 a.m.-5 p.m. ET, Mon-Fri 8am-12am ET, Sat-Sun 10am-5pm ETNot published
Incidents posted2 incidents posted on SimpleTexting's status page in the 90 days to Oct 27, 2026; 0 marked major or critical by SimpleTexting. Status page11 incidents posted on ActiveCampaign's status page, which covers all ActiveCampaign products and regions, in the 90 days to Oct 27, 2026; 7 marked major or critical by ActiveCampaign. Status page
Capterra score4.7 / 5 from 249 reviews4.6 / 5 from 2,571 reviews
Trustpilot score4.7 / 5 from 592 reviews2.7 / 5 from 1,450 reviews
Fit: Retail shop8565
Fit: Restaurant or café8555
Fit: Service business8082
Fit: Agency or studio4585
Fit: Trades or contractor6555
Fit: Online store7582
Why people pick it
  • Simple to set up
  • Two-way inbox and keywords
  • Unlimited automation steps from Plus up
  • Over 1,000 integrations
Where it falls short
  • Credits-based pricing
  • US and Canada focus
  • Starter caps automations at 5 actions and has no landing pages
  • CRM pipelines and SMS cost extra
Visit SimpleTexting Visit ActiveCampaign

List-size prices are the vendor's published price for 2,500 contacts. How we calculate prices

SimpleTexting: partner link. We may earn a commission; it never affects rankings.

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