Keap vs Claap
Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
Claap costs less for a six-person team.
Keap fits retail shop, restaurant or café, service business, trades or contractor, online store.
| Compare | ||
|---|---|---|
| In one line | CRM with email automation, invoices and payments, formerly Infusionsoft | Records sales calls and sends structured notes to your CRM |
| Starting price | From $299/mo + $39/extra person | From $32/person |
| Six-person team | $455/mo | $192/mo |
| Plans | One plan with all features: $299/mo billed monthly, includes 2 users and 1,500 contacts; extra users $39/mo each; more contacts cost extra in tiers; required one-time implementation package $500 (listed down from $1,500); annual contracts exist but no annual price is published ($299 early termination fee); text marketing Tier 1 (500 texts, 100 minutes) included, higher tiers $24 to $279/mo, U.S. only; 14-day free trial, no card (25 emails, no payments or texts) | Per recording license; teammates who only watch use free Basic licenses in the same workspace. Basic free (10 videos per user, 300 min total, basic AI summary); billed yearly: Pro $32/license/mo ($40 monthly; unlimited recordings, 1,000 min/mo, 500 AI credits); Business $60/license/mo ($75 monthly; unlimited recording time, 1,000 AI credits, CRM auto-complete, coaching, Zapier); Enterprise custom (SSO, API, dedicated account manager); yearly saves 20% |
| Pricing model | Free trial | Free tier |
| Free trial | 14 days | — |
| Users | 2 users included; extra users $39/mo each | Per recording license; free Basic for viewers |
| Both connect to | No shared connections on record. | |
| Also connects to | Not looked up yet5,000+ listed by the vendor | None in our catalog20+ listed by the vendor |
| Team size | 2–10 people · 11–50 people | Just me · 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Every plan | None listed |
| Live chat | Every plan | Every plan |
| Support hours | Phone: Monday to Friday, 6am to 6pm Mountain Standard Time, UK line Monday to Saturday, 1pm to 2am London time, Australia line Monday to Saturday, 11pm to 12pm Sydney time · Live chat: 24/7 inside the Keap app | Not published |
| Incidents posted | 0 incidents posted on Keap's status page, which covers all Keap products and regions, in the 90 days to Oct 27, 2026. Status page | We found no public status page for lempire. |
| Fit: Retail shop | 35 | 5 |
| Fit: Restaurant or café | 15 | 5 |
| Fit: Service business | 80 | 50 |
| Fit: Agency or studio | 65 | 70 |
| Fit: Trades or contractor | 50 | 15 |
| Fit: Online store | 55 | 20 |
| Why people pick it |
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| Where it falls short |
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| Visit Keap | Visit Claap | |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
Keap and Claap: partner links. We may earn a commission; it never affects rankings.
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