folk vs Claap

Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	folkfolk	Claaplempire
In one line	Lightweight CRM that lives in your inbox and LinkedIn	Records sales calls and sends structured notes to your CRM
Starting price	From $24/person	From $32/person
Six-person team	$144/mo	$192/mo
Plans	Per member, unlimited contacts. Standard $30/member/mo or $24 billed yearly (2,000 messages a member a month, 500 enrichments); Premium $60/mo or $48 billed yearly (deals, sequences, dashboards, API); Enterprise from $100/mo or $80 billed yearly. No free plan; 14-day trial with Premium features, no card. Card payment only	Per recording license; teammates who only watch use free Basic licenses in the same workspace. Basic free (10 videos per user, 300 min total, basic AI summary); billed yearly: Pro $32/license/mo ($40 monthly; unlimited recordings, 1,000 min/mo, 500 AI credits); Business $60/license/mo ($75 monthly; unlimited recording time, 1,000 AI credits, CRM auto-complete, coaching, Zapier); Enterprise custom (SSO, API, dedicated account manager); yearly saves 20%
Pricing model	Free trial	Free tier
Free trial	14 days	—
Users	Per member	Per recording license; free Basic for viewers
Both connect to	No shared connections on record.
Also connects to	None in our catalog5,000+ listed by the vendor	None in our catalog20+ listed by the vendor
Team size	Just me · 2–10 people	Just me · 2–10 people · 11–50 people
Available in	US · UK · CA · AU	US · UK · CA · AU
Phone support	None listed	None listed
Live chat	Every plan	Every plan
Support hours	Not published	Not published
Incidents posted	Folk has a public status page. Status page	We found no public status page for lempire.
Fit: Retail shop	25	5
Fit: Restaurant or café	15	5
Fit: Service business	65	50
Fit: Agency or studio	78	70
Fit: Trades or contractor	35	15
Fit: Online store	30	20
Why people pick it	Works from your inbox and LinkedIn Unlimited contacts	Fills CRM notes from recorded calls Free licenses for teammates who only watch
Where it falls short	No free plan Deals and reports need Premium	CRM auto-complete and Zapier need Business at $60 Built for sales calls, little use outside sales
	Visit folk ↗	Visit Claap ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

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