Reply.io vs Keap

Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Reply.io costs less for a six-person team.
  • Keap fits retail shop, restaurant or café, service business, trades or contractor, online store.
  • Reply.io fits agency or studio.
CompareReply.ioReply.ioKeapKeap
In one lineMultichannel sales sequences with AI draftingCRM with email automation, invoices and payments, formerly Infusionsoft
Starting priceFrom $49/personFrom $299/mo + $39/extra person
Six-person team$294/mo$455/mo
PlansEmail Volume $49/user/mo billed yearly ($59 monthly) at 1,000 active contacts; Multichannel $89/user/mo yearly ($99 monthly); AI SDR from $500/mo; 14-day trialOne plan with all features: $299/mo billed monthly, includes 2 users and 1,500 contacts; extra users $39/mo each; more contacts cost extra in tiers; required one-time implementation package $500 (listed down from $1,500); annual contracts exist but no annual price is published ($299 early termination fee); text marketing Tier 1 (500 texts, 100 minutes) included, higher tiers $24 to $279/mo, U.S. only; 14-day free trial, no card (25 emails, no payments or texts)
Pricing modelFree trialFree trial
Free trial14 days14 days
UsersPer user2 users included; extra users $39/mo each
Both connect toNo shared connections on record.
Also connects toNone in our catalogNot looked up yet5,000+ listed by the vendor
Team size2–10 people · 11–50 people2–10 people · 11–50 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportNot looked up yetEvery plan
Live chatNot looked up yetEvery plan
Support hoursNot publishedPhone: Monday to Friday, 6am to 6pm Mountain Standard Time, UK line Monday to Saturday, 1pm to 2am London time, Australia line Monday to Saturday, 11pm to 12pm Sydney time · Live chat: 24/7 inside the Keap app
Incidents postedWe found no public status page for Reply.io.0 incidents posted on Keap's status page, which covers all Keap products and regions, in the 90 days to Oct 27, 2026. Status page
Capterra score4.6 / 5 from 95 reviewsNot listed
Trustpilot score4.6 / 5 from 266 reviewsNot listed
Fit: Retail shop535
Fit: Restaurant or café515
Fit: Service business5580
Fit: Agency or studio8565
Fit: Trades or contractor3050
Fit: Online store2555
Why people pick it
  • Email, LinkedIn, and calls in one sequence
  • Agency workspace
  • Email, automation, pipeline, invoices and payments in one plan
  • 24/7 chat, U.S. phone support and a success manager included
Where it falls short
  • Pricing has many editions
  • Needs a separate CRM for the pipeline
  • $299/mo for 2 users plus a required $500 setup package
  • Texting and Keap's own payments are U.S. only
Visit Reply.io Visit Keap

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

Reply.io and Keap: partner links. We may earn a commission; it never affects rankings.

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