Lusha vs folk

Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Lusha costs less for a six-person team.
  • folk fits retail shop, restaurant or café, service business, trades or contractor, online store.
  • Lusha suits teams past ten people.
CompareLushaLushafolkfolk
In one lineB2B phone numbers and emails from a browser extensionLightweight CRM that lives in your inbox and LinkedIn
Starting priceFreeFrom $24/person
Six-person team$0/mo$144/mo
PlansFree (40 credits/mo); Starter $37.45/mo billed annually ($49.90 monthly; 1 seat, 400 credits/mo); Professional from $52.45/mo ($69.90 monthly; 2 seats); Premium $299.95/mo; Scale on requestPer member, unlimited contacts. Standard $30/member/mo or $24 billed yearly (2,000 messages a member a month, 500 enrichments); Premium $60/mo or $48 billed yearly (deals, sequences, dashboards, API); Enterprise from $100/mo or $80 billed yearly. No free plan; 14-day trial with Premium features, no card. Card payment only
Pricing modelFree tierFree trial
Free trial—14 days
Users1 seat on Starter; 2 on ProfessionalPer member
Both connect toNo shared connections on record.
Also connects toNone in our catalogNone in our catalog5,000+ listed by the vendor
Team sizeJust me · 2–10 people · 11–50 peopleJust me · 2–10 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportNone listedNone listed
Live chatPlans not statedEvery plan
Support hoursNot publishedNot published
Incidents posted2 incidents posted on Lusha's status page, which covers all Lusha products and regions, in the 90 days to Oct 27, 2026; 1 marked major or critical by Lusha. Status pageFolk has a public status page. Status page
Capterra score4.0 / 5 from 398 reviewsNot listed
Trustpilot score1.2 / 5 from 782 reviewsNot listed
Fit: Retail shop525
Fit: Restaurant or café515
Fit: Service business5065
Fit: Agency or studio8078
Fit: Trades or contractor2535
Fit: Online store2030
Why people pick it
  • Easy Chrome extension
  • Free credits to try
  • Works from your inbox and LinkedIn
  • Unlimited contacts
Where it falls short
  • Credit model gets expensive
  • Data accuracy varies by region
  • No free plan
  • Deals and reports need Premium
Visit Lusha Visit folk

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

Lusha and folk: partner links. We may earn a commission; it never affects rankings.

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