Zendesk vs Wati

Two customer support tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • Zendesk costs less for a six-person team.
  • Wati fits retail shop, restaurant or café, service business, trades or contractor.
CompareZendeskZendeskWatiWati
In one lineFull ticketing across email, chat, phone, and socialWhatsApp Business inbox, broadcasts, and bots
Starting priceFrom $19/personFrom $59/mo
Six-person team$114/mo$158/mo
PlansSupport Team $19/agent/mo; Suite Team $55/agent/mo; Suite Professional $115/agent/mo, billed annually (monthly $25/$69/$149)Growth $59/mo billed yearly ($69 monthly; 3 users, no extra seats); Pro $119 ($149; 5 users, +$39/user); Business $279 ($349; 5 users, +$89/user); WhatsApp message fees extra; 7-day trial
Pricing modelFree trialFree trial
Free trial14 days7 days
UsersPer agent3 on Growth; 5 on Pro and Business
Integrations1,500+ appsShopify, WooCommerce, HubSpot, Zapier, Google Sheets
Team size11–50 people · 51–200 people2–10 people · 11–50 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportPlans not stated (US)None listed
Live chatPlans not statedPro and up
Support hoursPhone: 8am-6pm Eastern Time, Monday through Friday (excluding holidays)Email: 24x5 (Growth only), 24x7 (Pro and up) · Live chat: 24x7
Incidents postedZendesk has a public status page. Status pageWati has a public status page. Status page
Capterra score4.4 / 5 from 4,094 reviews4.6 / 5 from 207 reviews
Trustpilot score1.8 / 5 from 742 reviews3.0 / 5 from 273 reviews
Fit: Retail shop5075
Fit: Restaurant or café3065
Fit: Service business6580
Fit: Agency or studio6055
Fit: Trades or contractor4065
Fit: Online store8585
Why people pick it
  • Handles any channel
  • Deep reporting
  • Official WhatsApp API
  • Broadcasts and automations
Where it falls short
  • Complex setup
  • Per-agent cost
  • Meta conversation fees on top
  • WhatsApp only
Visit Zendesk Visit Wati

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

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