Capsule CRM vs GoHighLevel

Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.

Compare	Capsule CRMCapsule	GoHighLevelHighLevel
In one line	Plain contact and pipeline CRM with strong accounting links	All-in-one CRM, funnels, texting and reviews, built for agencies
Starting price	From $18/person	From $80.83/mo
Six-person team	$108/mo	$80.83/mo
Plans	Per user. Free (2 users, 250 contacts, 1 pipeline); Starter $22/user/mo or $18 billed yearly (30,000 contacts); Growth $40/mo or $36 billed yearly (automations, email sync, multiple pipelines); Advanced $60/mo or $54 billed yearly (120,000 contacts); Ultimate $75/mo or $72 billed yearly. Transpond email marketing add-on from $11/mo. 14-day free trial, no card	Starter $970/yr billed annually (about $80.83/mo) or $97/mo month to month: 3 sub-accounts, unlimited contacts and unlimited users; Unlimited $2,970/yr (about $247.50/mo) or $297/mo: unlimited sub-accounts, rebill phone and email at cost, basic API; Agency Pro (SaaS Pro) $4,970/yr (about $414.17/mo) or $497/mo: SaaS mode, rebilling with markup, advanced API; Enterprise by quote; usage billed on top from a prepaid wallet (LC Phone, LC Email, AI): email $0.675 per 1,000 sent, US/Canada SMS $0.00747 per segment plus carrier fees, local numbers $1.15/mo, US outbound calls $0.0126/min, AI pay per use or AI Employee $50 or $97/mo per sub-account; add-ons include WhatsApp $10/mo per sub-account, HIPAA $297/mo, Premium Support $500/mo; 14-day free trial on monthly plans, or 30 days on Starter or Unlimited through the HighLevel Bootcamp page (card required at sign-up); month to month, no contracts
Pricing model	Free tier	Free trial
Free trial	14 days	14 days
Users	Per user; free plan 2 users	Unlimited users on every plan
Both connect to	Mailchimp
Also connects to	No others on record100+ listed by the vendor	Klaviyo500+ listed by the vendor
Team size	Just me · 2–10 people · 11–50 people	Just me · 2–10 people · 11–50 people
Available in	US · UK · CA · AU	US · UK · CA · AU
Phone support	None listed	Every plan
Live chat	None listed	Every plan
Support hours	Not published	Live chat: 24/7, in the app · Video call: 24/7 · Phone: Any time, for sales, billing and login issues; callers must be verified agency admins
Incidents posted	0 incidents posted on Capsule's status page in the 90 days to Oct 27, 2026. Status page	HighLevel has a public status page. Status page
Fit: Retail shop	45	35
Fit: Restaurant or café	30	30
Fit: Service business	72	75
Fit: Agency or studio	62	95
Fit: Trades or contractor	60	60
Fit: Online store	45	45
Why people pick it	Direct accounting integrations Free plan for 2 users	Unlimited users and contacts on every plan CRM, funnels, email, SMS, booking and reviews in one login
Where it falls short	Automations need Growth No phone support	Texts, calls, emails and AI billed on top from a prepaid wallet Agency-first: a single business pays for sub-accounts and setup it may not need
	Visit Capsule CRM ↗	Visit GoHighLevel ↗

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

Capsule CRM and GoHighLevel: partner links. We may earn a commission; it never affects rankings.