HubSpot CRM vs Capsule CRM
Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
HubSpot CRM costs less for a six-person team.- HubSpot CRM fits retail shop, service business, agency or studio, online store.
Capsule CRM: Direct accounting integrations.
| Compare | HubSpot CRMHubSpot | Capsule CRMCapsule |
|---|---|---|
| In one line | Free CRM that grows into a marketing suite | Plain contact and pipeline CRM with strong accounting links |
| Starting price | From $15/person | From $18/person |
| Six-person team | $90/mo | $108/mo |
| Plans | Free CRM; Starter Customer Platform $15/mo per seat | Per user. Free (2 users, 250 contacts, 1 pipeline); Starter $22/user/mo or $18 billed yearly (30,000 contacts); Growth $40/mo or $36 billed yearly (automations, email sync, multiple pipelines); Advanced $60/mo or $54 billed yearly (120,000 contacts); Ultimate $75/mo or $72 billed yearly. Transpond email marketing add-on from $11/mo. 14-day free trial, no card |
| Pricing model | Free tier | Free tier |
| Free trial | — | 14 days |
| Users | Unlimited on free | Per user; free plan 2 users |
| Both connect to | Mailchimp | |
| Also connects to | Campaign Monitor, Hello Bar, MailerLite, Constant Contact, ActiveCampaign, Omnisend1,500+ listed by the vendor | No others on record100+ listed by the vendor |
| Team size | Just me · 2–10 people · 11–50 people · 51–200 people | Just me · 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Professional and up | None listed |
| Live chat | Starter and up | None listed |
| Support hours | Live chat: always on (whenever you need it) · Email: always on (whenever you need it) | Not published |
| Incidents posted | 11 incidents posted on HubSpot's status page, which covers all HubSpot products and regions, in the 90 days to Oct 27, 2026; 0 marked major or critical by HubSpot. Status page | 0 incidents posted on Capsule's status page in the 90 days to Oct 27, 2026. Status page |
| Capterra score | 4.5 / 5 from 4,491 reviews | Not listed |
| Fit: Retail shop | 55 | 45 |
| Fit: Restaurant or café | 35 | 30 |
| Fit: Service business | 85 | 72 |
| Fit: Agency or studio | 92 | 62 |
| Fit: Trades or contractor | 60 | 60 |
| Fit: Online store | 75 | 45 |
| Why people pick it |
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| Where it falls short |
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| Visit HubSpot CRM | Visit Capsule CRM | |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
Capsule CRM: partner link. We may earn a commission; it never affects rankings.
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