HubSpot CRM vs Instantly
Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.
Short version
HubSpot CRM fits retail shop, restaurant or café, service business, trades or contractor, online store.
Instantly: Unlimited sending accounts on every plan.
| Compare | ||
|---|---|---|
| In one line | Free CRM that grows into a marketing suite | Cold email at volume with inbox rotation and warm-up |
| Starting price | From $15/person | From $37.60/mo |
| Six-person team | $90/mo | Not listed |
| Plans | Free CRM; Starter Customer Platform $15/mo per seat | Growth $37.60/mo billed annually ($47 monthly; unlimited email accounts, 5,000 emails/mo, 1 user: team members only on Hypergrowth); Hypergrowth $77.60/mo ($97 monthly); Light Speed $286.30/mo; lead database sold separately |
| Pricing model | Free tier | Paid |
| Free trial | — | — |
| Users | Unlimited on free | Unlimited sending accounts |
| Both connect to | No shared connections on record. | |
| Also connects to | Mailchimp, Campaign Monitor, Hello Bar, MailerLite, Constant Contact, ActiveCampaign, Omnisend1,500+ listed by the vendor | None in our catalog |
| Team size | Just me · 2–10 people · 11–50 people · 51–200 people | Just me · 2–10 people · 11–50 people |
| Available in | US · UK · CA · AU | US · UK · CA · AU |
| Phone support | Professional and up | None listed |
| Live chat | Starter and up | Every paid plan; Hypergrowth and up |
| Support hours | Live chat: always on (whenever you need it) · Email: always on (whenever you need it) | Not published |
| Incidents posted | 11 incidents posted on HubSpot's status page, which covers all HubSpot products and regions, in the 90 days to Oct 27, 2026; 0 marked major or critical by HubSpot. Status page | We found no public status page for Instantly. |
| Capterra score | 4.5 / 5 from 4,491 reviews | See reviews on Capterra |
| Trustpilot score | Not listed | See reviews on Trustpilot |
| Fit: Retail shop | 55 | 5 |
| Fit: Restaurant or café | 35 | 5 |
| Fit: Service business | 85 | 55 |
| Fit: Agency or studio | 92 | 88 |
| Fit: Trades or contractor | 60 | 30 |
| Fit: Online store | 75 | 25 |
| Why people pick it |
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| Where it falls short |
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| Visit HubSpot CRM | Visit Instantly | |
Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices
Instantly: partner link. We may earn a commission; it never affects rankings.
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