HubSpot CRM vs Instantly

Two CRM tools side by side. Prices are the starting plan a small business would pick, in USD.

Short version

  • HubSpot CRM fits retail shop, restaurant or café, service business, trades or contractor, online store.
  • Instantly: Unlimited sending accounts on every plan.
CompareHubSpot CRMHubSpotInstantlyInstantly
In one lineFree CRM that grows into a marketing suiteCold email at volume with inbox rotation and warm-up
Starting priceFrom $15/personFrom $37.60/mo
Six-person team$90/moNot listed
PlansFree CRM; Starter Customer Platform $15/mo per seatGrowth $37.60/mo billed annually ($47 monthly; unlimited email accounts, 5,000 emails/mo, 1 user: team members only on Hypergrowth); Hypergrowth $77.60/mo ($97 monthly); Light Speed $286.30/mo; lead database sold separately
Pricing modelFree tierPaid
Free trial——
UsersUnlimited on freeUnlimited sending accounts
Both connect toNo shared connections on record.
Also connects toMailchimp, Campaign Monitor, Hello Bar, MailerLite, Constant Contact, ActiveCampaign, Omnisend1,500+ listed by the vendorNone in our catalog
Team sizeJust me · 2–10 people · 11–50 people · 51–200 peopleJust me · 2–10 people · 11–50 people
Available inUS · UK · CA · AUUS · UK · CA · AU
Phone supportProfessional and upNone listed
Live chatStarter and upEvery paid plan; Hypergrowth and up
Support hoursLive chat: always on (whenever you need it) · Email: always on (whenever you need it)Not published
Incidents posted11 incidents posted on HubSpot's status page, which covers all HubSpot products and regions, in the 90 days to Oct 27, 2026; 0 marked major or critical by HubSpot. Status pageWe found no public status page for Instantly.
Capterra score4.5 / 5 from 4,491 reviewsSee reviews on Capterra
Trustpilot scoreNot listedSee reviews on Trustpilot
Fit: Retail shop555
Fit: Restaurant or café355
Fit: Service business8555
Fit: Agency or studio9288
Fit: Trades or contractor6030
Fit: Online store7525
Why people pick it
  • Free plan is real
  • Marketing and sales in one place
  • Unlimited sending accounts on every plan
  • Built-in warm-up
Where it falls short
  • Paid tiers get expensive quickly
  • Only useful for cold outbound
  • Lead data costs extra
Visit HubSpot CRM Visit Instantly

Six-person prices are what a team of six would pay on the published plans; "Not listed" means those plans don't cover six. How we calculate prices

Instantly: partner link. We may earn a commission; it never affects rankings.

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